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Amerilam Supply Group

Case Study: Modern eCommerce Site

With an existing eCommerce site suffering from poor performance, weak conversion, and no mobile support, Amerilam Supply Group turned to us for a highly creative, fully responsive site. And we exceeded their expectations in every area. 

This Magento site includes support for configurable product pricing, seven pricing levels, and multiple niche sites for specific target audiences. Also included was support for the ASG Gold Rewards system, with increased discounts and rewards for those accumulating high points for their purchases and other interactions on the site.

The responsive nature of the site allows the customer to buy easily from virtually any size screen. This mobile functionality has been a huge advantage for the client , with nearly 30% of purchases coming from these types of devices. This is a huge increase from less than 2% mobile purchases on their prior site less than a year before.

Monthly sales from the site have more than doubled since launch, and promotional activities have just begun as of this writing. Watch for future case studies here for the results of those promotions.

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